
:root{
  --bg:#ffffff;
  --bg-alt:#f7f7f5;
  --surface:#ffffff;
  --surface-soft:#fafaf8;
  --border:#e8e8e3;
  --border-strong:#d8d8d2;
  --text:#1c1c1c;
  --muted:#6b7280;
  --muted-2:#8b8f97;
  --accent:#1c1c1c;
  --shadow-sm:0 1px 2px rgba(17,24,39,.04);
  --shadow-md:0 12px 30px rgba(17,24,39,.06);
  --radius:16px;
  --radius-lg:22px;
  --max:1160px;
}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{margin:0;font-family:Inter,ui-sans-serif,system-ui,-apple-system,BlinkMacSystemFont,"Segoe UI",sans-serif;color:var(--text);background:var(--bg);line-height:1.55}
a{color:inherit;text-decoration:none}
img{max-width:100%;display:block}
button,input,select,textarea{font:inherit}
.container{width:min(calc(100% - 32px),var(--max));margin:0 auto}
.section{padding:84px 0}
.section-alt{background:var(--bg-alt);border-top:1px solid var(--border);border-bottom:1px solid var(--border)}
.section-tight{padding:56px 0}
.section-head{max-width:700px;margin-bottom:28px}
.section-head.center{text-align:center;margin-left:auto;margin-right:auto}
.eyebrow{display:inline-flex;align-items:center;gap:8px;padding:7px 12px;border:1px solid var(--border);background:var(--surface-soft);border-radius:999px;color:var(--muted);font-size:12px;font-weight:700;letter-spacing:.04em;text-transform:uppercase}
h1,h2,h3,h4{margin:0;letter-spacing:-.04em;line-height:1.02}
h1{font-size:clamp(42px,6vw,72px)}
h2{font-size:clamp(30px,4vw,48px)}
h3{font-size:clamp(20px,2vw,26px)}
p{margin:0}
.lead{font-size:clamp(18px,2vw,21px);line-height:1.55;color:var(--muted)}
.copy{color:var(--muted);font-size:16px}
.muted{color:var(--muted)}
.button{display:inline-flex;align-items:center;justify-content:center;gap:8px;min-height:48px;padding:0 18px;border-radius:14px;border:1px solid var(--accent);background:var(--accent);color:#fff;font-weight:700;cursor:pointer;transition:transform .15s ease,opacity .15s ease}
.button:hover{transform:translateY(-1px);opacity:.95}
.button-outline{background:var(--surface);color:var(--text);border-color:var(--border-strong)}
.button-ghost{background:transparent;color:var(--text);border-color:transparent}
.button-row{display:flex;flex-wrap:wrap;gap:12px}
.button-small{min-height:42px;padding:0 14px;font-size:14px}
.support-row{display:flex;flex-wrap:wrap;gap:10px 18px;margin-top:14px;color:var(--muted);font-size:14px}
.support-row span{position:relative}
.support-row span+span:before{content:"•";position:absolute;left:-11px;color:var(--muted-2)}
.card{background:var(--surface);border:1px solid var(--border);border-radius:var(--radius-lg);box-shadow:var(--shadow-sm)}
.card-pad{padding:26px}
.grid-2{display:grid;grid-template-columns:1.1fr .9fr;gap:28px}
.grid-3{display:grid;grid-template-columns:repeat(3,1fr);gap:18px}
.grid-4{display:grid;grid-template-columns:repeat(4,1fr);gap:18px}
.site-header{position:sticky;top:0;z-index:40;background:rgba(255,255,255,.9);backdrop-filter:blur(10px);border-bottom:1px solid rgba(28,28,28,.06)}
.nav-shell{display:flex;align-items:center;gap:18px;min-height:78px;position:relative}
.site-logo img{height:42px;width:auto;border-radius:12px}
.site-nav-panel{display:flex;align-items:center;justify-content:space-between;gap:20px;flex:1}
.site-nav{display:flex;align-items:center;gap:6px}
.site-nav a{padding:10px 12px;border-radius:999px;color:var(--muted);font-weight:600;font-size:14px}
.site-nav a:hover,.site-nav a.is-active{background:var(--surface-soft);color:var(--text)}
.nav-actions{display:flex;align-items:center;gap:10px}
.nav-toggle{display:none;appearance:none;border:1px solid var(--border);background:var(--surface);width:46px;height:46px;border-radius:14px;align-items:center;justify-content:center;cursor:pointer}
.nav-toggle-bars,.nav-toggle-bars:before,.nav-toggle-bars:after{display:block;width:18px;height:2px;border-radius:2px;background:var(--text);content:"";position:relative;transition:all .18s ease}
.nav-toggle-bars:before{position:absolute;top:-6px;left:0}.nav-toggle-bars:after{position:absolute;top:6px;left:0}
.site-header.is-nav-open .nav-toggle-bars{background:transparent}
.site-header.is-nav-open .nav-toggle-bars:before{transform:translateY(6px) rotate(45deg)}
.site-header.is-nav-open .nav-toggle-bars:after{transform:translateY(-6px) rotate(-45deg)}
.hero{padding:84px 0 66px}
.hero-grid{display:grid;grid-template-columns:minmax(0,1fr) minmax(460px,.95fr);gap:34px;align-items:center}
.hero-copy h1{max-width:12ch;margin-top:16px}
.hero-copy .lead{max-width:34ch;margin-top:18px}
.hero-actions{margin-top:28px}
.hero-panel{padding:24px;background:linear-gradient(180deg,#fff,#fafaf8);border:1px solid var(--border);border-radius:28px;box-shadow:var(--shadow-md)}
.app-window-top{display:flex;align-items:center;justify-content:space-between;gap:12px;padding-bottom:14px;border-bottom:1px solid var(--border)}
.window-dots{display:flex;gap:6px}.window-dots span{width:8px;height:8px;border-radius:999px;background:#d4d4ce}
.window-pill{display:inline-flex;align-items:center;padding:6px 10px;border-radius:999px;background:var(--surface-soft);border:1px solid var(--border);font-size:12px;font-weight:700;color:var(--muted)}
.hero-panel-body{display:grid;grid-template-columns:1fr 1.05fr;gap:16px;padding-top:18px}
.metric-stack{display:grid;gap:12px}
.metric-card{padding:16px;border:1px solid var(--border);border-radius:18px;background:#fff}
.metric-label{display:block;font-size:12px;font-weight:700;letter-spacing:.04em;text-transform:uppercase;color:var(--muted);margin-bottom:6px}
.metric-card strong{display:block;font-size:28px;letter-spacing:-.04em}
.metric-card small{display:block;margin-top:6px;color:var(--muted)}
.chart-card,.map-card{padding:16px;border:1px solid var(--border);border-radius:18px;background:#fff}
.chart-label-row,.map-card-header,.map-card-footer{display:flex;align-items:center;justify-content:space-between;gap:10px}
.chart-label-row span,.map-card-header span,.map-card-footer small{font-size:13px;color:var(--muted)}
.fake-chart{height:170px;display:grid;grid-template-columns:repeat(7,1fr);gap:8px;align-items:end;margin-top:16px}
.fake-chart span{display:block;border-radius:999px 999px 6px 6px;background:#1c1c1c}
.map-surface{position:relative;height:190px;border:1px dashed var(--border-strong);background:radial-gradient(circle at center,#fafaf8,#f3f3ef);border-radius:18px;margin-top:16px;overflow:hidden}
.map-grid{position:absolute;inset:0;background-image:linear-gradient(rgba(28,28,28,.05) 1px,transparent 1px),linear-gradient(90deg,rgba(28,28,28,.05) 1px,transparent 1px);background-size:36px 36px}
.coverage-bubble{position:absolute;width:18px;height:18px;border-radius:999px;background:#1c1c1c}.bubble-a{top:26%;left:18%}.bubble-b{top:44%;left:42%}.bubble-c{top:62%;left:66%}.bubble-d{top:24%;left:72%}
.coverage-line{position:absolute;height:2px;background:rgba(28,28,28,.22)}.line-a{top:39%;left:22%;width:120px;transform:rotate(18deg)}.line-b{top:56%;left:46%;width:82px;transform:rotate(-18deg)}
.stat-strip{display:grid;grid-template-columns:repeat(4,1fr);gap:14px;margin-top:26px}
.stat-chip{padding:16px 18px;border:1px solid var(--border);border-radius:16px;background:var(--surface-soft);font-size:14px;color:var(--muted)}
.stat-chip strong{display:block;color:var(--text);font-size:14px;margin-bottom:4px}
.simple-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:18px}
.info-card{padding:22px;background:#fff;border:1px solid var(--border);border-radius:20px}
.info-card h3{font-size:22px;margin-bottom:10px}
.info-card p{color:var(--muted)}
.steps{display:grid;grid-template-columns:repeat(3,1fr);gap:18px}
.step-card{padding:24px;border:1px solid var(--border);border-radius:22px;background:#fff}
.step-num{width:34px;height:34px;border-radius:999px;background:var(--text);color:#fff;display:flex;align-items:center;justify-content:center;font-weight:700;margin-bottom:14px}
.audience-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:16px}
.audience-pill{padding:18px;border:1px solid var(--border);border-radius:18px;background:#fff;font-weight:600}
.split-panel{display:grid;grid-template-columns:.95fr 1.05fr;gap:24px;align-items:stretch}
.quote-panel{padding:24px;border:1px solid var(--border);border-radius:24px;background:#fff}
.quote-panel p{font-size:18px;color:var(--text)}
.quote-panel small{display:block;margin-top:14px;color:var(--muted)}
.pricing-preview{display:grid;grid-template-columns:repeat(3,1fr);gap:18px}
.price-card{padding:24px;border:1px solid var(--border);border-radius:22px;background:#fff;display:flex;flex-direction:column;gap:14px}
.price-card.featured{box-shadow:var(--shadow-md);border-color:var(--text)}
.price-card .price{font-size:40px;letter-spacing:-.05em}
.price-card ul{margin:0;padding-left:18px;color:var(--muted);display:grid;gap:8px}
.cta-band{padding:40px;border:1px solid var(--border);border-radius:30px;background:linear-gradient(180deg,#fff,#fafaf8)}
.footer{padding:28px 0 40px;border-top:1px solid var(--border);background:var(--bg)}
.footer-row{display:flex;align-items:center;justify-content:space-between;gap:16px;color:var(--muted);font-size:14px}
.footer-nav{display:flex;flex-wrap:wrap;gap:14px}
.form-shell{padding:26px;border:1px solid var(--border);border-radius:24px;background:#fff;box-shadow:var(--shadow-sm)}
.form-grid{display:grid;grid-template-columns:repeat(2,1fr);gap:14px}
.field{display:grid;gap:8px}.span-2{grid-column:span 2}
.field label{font-size:13px;font-weight:700}
.field-help{font-size:13px;color:var(--muted)}
.input, .form-shell input, .form-shell select, .form-shell textarea{width:100%;min-height:50px;padding:12px 14px;border:1px solid var(--border-strong);border-radius:14px;background:#fff;color:var(--text);outline:none}
textarea{min-height:120px;resize:vertical}
.input:focus,input:focus,select:focus,textarea:focus{border-color:#bcbcb5;box-shadow:0 0 0 4px rgba(28,28,28,.05)}
.search-shell{position:relative}.search-badge{position:absolute;right:10px;top:50%;transform:translateY(-50%);padding:6px 10px;border:1px solid var(--border);border-radius:999px;background:var(--surface-soft);font-size:12px;color:var(--muted)}
.selected-business-card{padding:14px;border:1px solid var(--border);border-radius:16px;background:var(--surface-soft)}
.selected-business-title{font-weight:700;margin-bottom:4px}.selected-business-meta{font-size:14px;color:var(--muted)}
.check-list{display:grid;gap:14px}.check-item{display:flex;gap:12px;align-items:flex-start}.check-icon{width:24px;height:24px;border-radius:999px;border:1px solid var(--border);display:flex;align-items:center;justify-content:center;font-weight:700;font-size:12px;background:#fff}
.loading-overlay{position:fixed;inset:0;background:rgba(28,28,28,.48);backdrop-filter:blur(6px);display:flex;align-items:center;justify-content:center;padding:20px;z-index:9999}
.loading-card{width:min(460px,100%);padding:26px;border-radius:24px;background:#fff;border:1px solid var(--border);box-shadow:var(--shadow-md)}
.progress-shell{height:10px;border-radius:999px;background:#efefeb;overflow:hidden;margin-top:16px}.progress-fill{height:100%;width:0;background:#1c1c1c;border-radius:999px;transition:width .35s ease}
.results-shell{display:grid;gap:18px}
.score-hero{display:grid;grid-template-columns:1.1fr .9fr;gap:22px;align-items:stretch}
.score-panel,.summary-panel,.issue-card,.quickwin-card{padding:24px;border:1px solid var(--border);border-radius:24px;background:#fff}
.score-big{font-size:72px;line-height:1;letter-spacing:-.06em}
.score-meta{display:flex;gap:10px;flex-wrap:wrap;margin-top:14px}.pill{display:inline-flex;align-items:center;padding:7px 12px;border-radius:999px;border:1px solid var(--border);background:var(--surface-soft);font-size:13px;font-weight:700;color:var(--muted)}
.results-grid-3{display:grid;grid-template-columns:repeat(3,1fr);gap:18px}
.issue-card h3,.quickwin-card h3{font-size:20px;margin-bottom:10px}
.quick-win-list,.results-list{margin:0;padding-left:18px;color:var(--muted);display:grid;gap:8px}
.mini-metric-row{display:grid;grid-template-columns:repeat(3,1fr);gap:14px;margin-top:18px}.mini-metric{padding:14px;border:1px solid var(--border);border-radius:16px;background:var(--surface-soft)}
.mini-metric strong{display:block;font-size:20px;margin-bottom:4px}
.pricing-hero{padding:84px 0 36px}
.price-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:18px}
.compare-table-wrap{margin-top:24px;border:1px solid var(--border);border-radius:24px;overflow:hidden;background:#fff}.compare-table{width:100%;border-collapse:collapse}.compare-table th,.compare-table td{padding:16px;border-bottom:1px solid var(--border);text-align:left}.compare-table th{font-size:12px;text-transform:uppercase;letter-spacing:.06em;color:var(--muted)}
.notice-band{padding:16px 18px;border:1px solid var(--border);border-radius:16px;background:var(--surface-soft);color:var(--muted);font-size:14px}
@media (max-width:1080px){
  .hero-grid,.grid-2,.score-hero,.split-panel{grid-template-columns:1fr}
  .hero-panel-body,.grid-3,.steps,.audience-grid,.pricing-preview,.price-grid,.results-grid-3,.stat-strip,.simple-grid,.mini-metric-row{grid-template-columns:1fr 1fr}
}
@media (max-width:900px){
  .nav-toggle{display:inline-flex}
  .site-nav-panel{position:absolute;left:16px;right:16px;top:calc(100% + 10px);padding:16px;border:1px solid var(--border);border-radius:22px;background:#fff;box-shadow:var(--shadow-md);display:none;flex-direction:column;align-items:stretch}
  .site-header.is-nav-open .site-nav-panel{display:flex}
  .site-nav,.nav-actions{flex-direction:column;align-items:stretch}
  .site-nav a,.nav-actions .button{width:100%}
}
@media (max-width:720px){
  .section{padding:64px 0}
  .container{width:min(calc(100% - 24px),var(--max))}
  h1{font-size:40px}
  h2{font-size:30px}
  .hero{padding-top:52px}
  .hero-panel-body,.grid-3,.steps,.audience-grid,.pricing-preview,.price-grid,.results-grid-3,.stat-strip,.mini-metric-row,.simple-grid{grid-template-columns:1fr}
  .form-grid{grid-template-columns:1fr}
  .span-2{grid-column:span 1}
  .score-big{font-size:56px}
  .footer-row{flex-direction:column;align-items:flex-start}
}
